I’m Mike, a Product Designer based in Amsterdam.
Currently I’m working at DataSnipper, getting stuck into the financial world and solving real-world problems with AI. I work with the Innovation Team (DataFlippers 🐬), we like to discover together, work fast and be impactful.
Experience
Product Designer - DataSnipper🡭
July 2023 - Present
Empowering financial professionals through AI and powerful automation.
- Dedicated designer to the Innovation Scrum Team (DataFlippers) in the AI and Cloud space.
- Worked closely with PM and EM to design and deliver DataSnipper’s first AI product, utilizing natural language queries to reduce document review time, saving upwards of 8 hours per document.
- Led development of WebSnip, a browser extension that increased data capture and efficiency for financial professionals in web environment. Reducing ‘finding->importing->snipping’ by 75%
- Authored DataSnipper’s AI Principles (T.A.S.S), establishing the guidelines for future AI product implementations. Ensuring traceable, actionable, supportive and specific AI products are built.
- Key contributor to the new design system (DSDS), built to align multiple scrum teams and products.
Digital Product Designer - Ooni🡭
August 2021 - June 2023
Bringing the passion for pizza around the world.
- Delivered major improvements to e-commerce platform, resulting in a 104% increase in sales and a 32% decrease in cart abandonment.
- Led a one-week design sprint to reinvent the Ooni Mobile App, shaping the roadmap for a dedicated scrum team.
- Served as Lead Designer for the Ooni Design System, successfully deploying it across mobile, e-learning, and e-commerce platforms to create a unified user experience.
UX Researcher & Digital Designer - Finisterre🡭
July 2019 - Jan 2020
- Collaborated with HQ stakeholders and an external agency to conduct user research and identify opportunities to enhance the brand's digital experience.
- Developed and presented strategic design concepts and a roadmap for launching community-focused content, improving user engagement and satisfaction.
Freelance Digital & Web Design - Various
2017 - 2020
- Creation of assorted digital content for clients. Including brand books, websites, menus, posters and more.
Education
BSc (Hons) Interaction Design
Sept 2017 - May 2021
Edinburgh Napier University
- 4 years developing expertise in Human Computer Interaction and the creation of digital experiences.
- Dissertation project; Klevr. A modern e-learning platform focusing on the emerging learner problems from the COVID-19 Pandemic.
Skills & Toolkit
Design
- Workshops
- UX
- UI
- Design Sprints
- Design Systems
- Prototyping
- Information Architecture
- Copywriting
- Agile
User Research
- Generative
- Evaluative
- User Models
- Surveying
- Focus Groups
- A/B Testing
- Usability Testing
- Maze
- UserTesting.com
Toolkit
- Figma
- Adobe CC
- Miro
- Notion
- Jira
- Google Analytics
- Storybook
- Contentsquare
- Optimizely